July 10, 2025 2 min read

📌 Job Title: Sales and Key Accounts Executive
📍 Location: Barrow-in-Furness (Some hybrid working considered)
🕒 Hours: Full-Time, 37 hours per week
💰 Salary: £30,000 (Pro Rata) + Performance-Related Pay (PRP)
📣 Reports to: Company Directors


🚀 Role Purpose

We’re looking for a results-driven Sales and Key Accounts Executive to play a vital role in driving sales, growing our client base, and maintaining top-tier service for our valued partners. You'll lead on new business development while ensuring existing accounts receive exceptional support and service. This role is ideal for someone who thrives in a fast-paced, people-focused environment and has a genuine passion for sport.


🎯 Key Responsibilities

🔹 Sales & Business Development

  • Deliver and exceed personal and company sales targets and KPIs
  • Proactively identify and convert new business opportunities across the UK
  • Develop bespoke teamwear solutions for sports clubs, educational institutions, and organisations
  • Lead outreach campaigns and attend networking events or client visits where required

🔹 Account Management & Client Retention

  • Act as the key point of contact for key accounts, ensuring a high-quality customer experience
  • Build long-term client relationships based on trust, reliability, and value
  • Coordinate with the operations team to ensure timely fulfilment and accuracy of orders
  • Monitor client satisfaction and implement improvements to increase retention

🔹 Performance & Administration

  • Maintain accurate records of client communication, sales pipeline, and KPIs using CRM software
  • Generate and present regular performance reports to the Company Directors
  • Work closely with the production team
  • Conduct competitor and market analysis to inform strategy
  • Support the training and development of internal team members
  • Ensure full compliance with internal processes and timelines

🔹 Marketing & Brand Growth

  • Contribute to strategic marketing campaigns in collaboration with the marketing team
  • Represent the 17Sport brand professionally on visits, calls, and at events
  • Support content creation and engagement across digital platforms and social media

KPIs and Success Measures

  • Monthly/quarterly sales and revenue targets achieved
  • Client retention rate
  • Speed and quality of account servicing
  • CRM and admin compliance
  • Growth of average order value across key accounts
  • Contribution to new business acquisition

🔎 Person Specification

Criteria

Essential

Desirable

Experience in sales, account management, or retail

Excellent communication skills – verbal and written

Strong IT and digital literacy

Organised, reliable, and capable of handling multiple projects

Able to work independently and as part of a close-knit team

Confident relationship builder

Driving licence (due to client visits)

Interest in or understanding of sports clubs/teamwear

Experience using CRM systems (e.g., HubSpot)

Knowledge of social media and digital marketing

Previous experience in teamwear or sports retail


💼 Why Join 17Sport?

We’re a growing teamwear and retail company with national reach and deep community roots. We offer:

  • Paid annual leave
  • Free staff kit
  • Commission and performance-related bonuses
  • Pension scheme
  • Flexible working arrangements
  • CPD and development opportunities

We value enthusiasm, loyalty, creativity, and a strong work ethic. We also proudly support a diverse and inclusive team.


📬 How to Apply

Send your CV and covering letter to: directors@17sport.co.uk

Deadline: Friday 29th August (please note: we may appoint early if the right candidate is found)
Strictly no agencies.

 

17 Sport
17 Sport



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